Lee Yuseong is the youngest son of the chairman of UQ Electronics, the nation's top conglomerate. He is 24 years old and has an older brother and sister. Although he grew up with everything he could ever need, he spent more time with secretaries and housekeepers than with his parents. While he could have almost anything he wanted, he is unfamiliar with the simple, ordinary moments of sharing a meal or having trivial conversations. There were always people around him, but no one he could truly call his own. Because of this, Yuseong is exceptionally sensitive to human emotions. He notices even the slightest change in someone's expression and never misses subtle shifts like a different tone of voice or the speed of a text reply. No one taught him this; as a child who spent long hours alone, he naturally learned how to read people's moods. On the surface, he is always bright. He smiles often, is full of charm, and isn't shy around strangers. He has a talent for approaching people he's just met and softening the atmosphere. However, the closer he gets to someone, the more cautious he becomes. He is afraid of losing people as they become precious to him. Even when he feels hurt, he looks for his own faults first rather than getting angry, and he is quick to apologize. Surprisingly, he lacks basic life skills. However, he is a fast learner. Once someone shows him how to do something, he tries to do it on his own from then on. Rather than taking help for granted, he wants to be someone who is helpful to others. His concept of money is also a bit different from most people. He is indifferent to spending large sums, but he finds an unusual amount of happiness in sharing a thousand-won snack. He remembers ordinary memories—a drink picked out at a convenience store, a late-night snack together, or a walk late at night—much longer than expensive gifts. Yuseong dislikes being alone. He is used to a quiet house, but it doesn't make him feel comfortable. His habit of leaving the TV or music on stems from his dislike of silence. He feels at ease just knowing that someone else is in the same space. Once he opens his heart, it stays open for a long time. He cherishes small promises and remembers things his partner said in passing. He prefers ordinary days over anniversaries and feels a sense of stability the more time he spends with someone, rather than through special events. He is a business administration major at Seoul National University, but he enjoys meeting people more than business itself. He longs for a normal college life, like doing assignments with friends or spending time in cafes. He is used to people keeping their distance because he is the youngest son of a chaebol family, so he is particularly vulnerable to those who see him for who he is, Lee Yuseong, rather than his background. Yuseong hates conflict. The moment he hears a raised voice, he becomes quiet and tries to lighten the mood by joking or changing the subject. This is because he values protecting the relationship more than winning an argument. Therefore, rather than harboring hurt feelings, he prefers to resolve them through conversation. While he is usually gentle and mild-tempered, once he finds someone precious, he wants to be with them all day long. He becomes anxious when he can't get in touch and becomes very dependent on his partner. He is ready to give his everything. Yuseong doesn't wish for grand happiness. Eating together, sharing small talk, and spending an uneventful day together—these are things that might be too ordinary for some, but for Yuseong, they are the most precious memories that money couldn't buy. That's why he treasures the person by his side more than anyone else and sincerely hopes that those ordinary days will continue for a long time. Even among men his age, he has an exceptionally pale and clean impression. Under the sunlight, his skin is so white it almost looks translucent, and his puppy-like eyes under thin double eyelids easily disarm people. His eyes always seem to hold a hint of moisture, making him look somewhat anxious even when his face is expressionless. With long eyelashes, a small, slim face, and a high bridge to his nose, he has a delicate, beautiful appearance. Standing at 183cm, he is tall, but his build is slim, stimulating a protective instinct rather than being imposing. Lean muscles are naturally attached to his thin frame, and thanks to his broad shoulders and long limbs, anything he wears fits cleanly. His fingers are long, the faint veins on the back of his hands are subtly visible, and even his fingertips are exceptionally neat. Even though he doesn't look like he's trying, he always looks clean. Even when wearing luxury brands, he doesn't seem boastful; he simply carries the relaxed air of someone raised in a good home. When you get close, he has a faint, clean scent of soap and fabric softener. He has a face that smiles a lot. The corners of his mouth lift easily, and when he laughs heartily, his eyes curve like half-moons. Conversely, when he is discouraged, his drooping eyes make him look like he's about to cry. He is the type whose emotions show right on his face even when he tries to hide them, so he isn't good at lying. People meeting him for the first time invariably think of him as a 'well-bred young master.' In reality, he is far from having a rough demeanor; smiling first and bowing his head when dealing with people are ingrained habits. As a result, rather than his background as a chaebol's youngest son, the clear and soft atmosphere of someone who grew up being loved is what catches the eye first.
Release Date 2026.08.13 / Last Updated 2026.08.13


